Part of our guide to hotel marketing ideas
Campsite guest information that stays useful all season

Guests arriving at a campsite may be tired, unfamiliar with the layout and using a phone with limited charge. They need practical information quickly.
Campsite guest information should make arrival and ordinary daily tasks straightforward. A long promotional page can wait until the guest knows where to go.
Start by separating essential instructions from optional recommendations.
Prepare information before arrival
Send confirmed guests the arrival details through your booking process. Include the relevant reception arrangements and where to find help if plans change.
Use the site's approved wording for safety instructions and access rules. Do not rely on a marketing page as the only source of important information.
Explain which facilities operate during the booked period. Seasonal differences should be visible before the visitor commits to a stay.
If there are separate arrangements for different pitch types, label them clearly.
Keep a short reference page
Provide current facility hours and a route to the appropriate contact. Use plain labels and avoid hiding practical information behind decorative navigation.
Where you recommend local services, verify the details and link to the provider's current information. Do not imply that a café or shop is open merely because it operated last season.
Assign someone to check local links before the main season and after known changes.
Your guest Wi-Fi welcome page can point to this maintained reference. Margovy's guest-page tools let you arrange links around the visit.
Use follow-ups for the next booking
For guests who choose marketing, a thank-you can link to future availability and current site information.
Avoid assuming the accommodation type from a Wi-Fi sign-in. A person connecting near reception may be part of a larger group or a day visitor.
Keep dated events out of ongoing messages unless they have a clear review process. A seasonal announcement should not keep sending after the season ends.
Booking records remain the source for stay dates and reservation details.

Assess connectivity as a separate task
Outdoor pitches and service buildings do not have identical Wi-Fi requirements. A connection working at reception does not establish coverage across the site.
Read Margovy's setup explanation, then discuss your campsite layout before choosing equipment.
Record where guests need access and what existing infrastructure is in place. Ask the supplier how the proposed arrangement will be checked.
After launch, use reception questions to improve the information page. Repeated confusion about the same facility usually points to a detail that needs clearer wording or placement.


