Margovy is a stronger fit when
One independent venue that wants lower entry pricing, preset follow-up and no published guest-database limit.
- Lower starting price
- No published guest cap
- VAT included in displayed prices
Evidence checked 6 September 2026
Margovy vs CaptiFi
Margovy starts lower and has no published contact cap. CaptiFi publishes live campaigns, segments, prepaid SMS and multi-site tiers.
CaptiFi is a stronger fit when
Venues that need campaign tools, SMS, integrations or group reporting now.
- Live segmentation and email marketing
- Prepaid SMS
- Published multi-site tier
Feature comparison
What is live, documented or still unclear
Margovy availability comes from the current product. CaptiFi availability comes from the vendor's public pages. A missing public claim is marked unclear rather than treated as absent.
Branded guest Wi-Fi page
Margovy
CaptiFi
Vendor documents it
A splash-page builder is listed, with limited public design detail.
Marketing consent record
Margovy
CaptiFi
Customer profiles and visit history
Margovy
CaptiFi
Visit-triggered email automations
Margovy
CaptiFi
Review requests and private feedback
Margovy
CaptiFi
One-off email campaigns
Margovy
CaptiFi
Public evidence unclear
Email marketing is listed, but the reviewed page does not establish a one-off campaign composer.
Saved customer segments
Margovy
CaptiFi
SMS campaigns
Margovy
CaptiFi
Customer API and prebuilt integrations
Margovy
Public evidence unclear
No customer-facing API or connector catalogue is currently published.
CaptiFi
Multi-location management
Margovy
CaptiFi
Print-ready QR and physical materials
Margovy
Available now
Downloadable print QR, a materials catalogue and £20 new-customer credit.
CaptiFi
Public evidence unclear
Reviewed public evidence does not establish printed collateral.
Pricing
Compare the published cost and what it covers
Prices use each supplier’s published currency and billing basis. Competitor tax is left unstated where the supplier does not publish it. Ask for a current quote before buying.
Margovy
Grow
£29 a month or £290 a year
One small venue. VAT included. Venue size can add £10 or £20 a month.
Plus
£49 a month or £490 a year
One small venue. VAT included. Includes five automations and reviews.
Max
£69 a month or £690 a year
One small venue. VAT included. Includes saved segments. Campaigns and SMS remain planned.
CaptiFi
Essentials
£49 a month billed annually
Up to 1,000 guests a month. Tax basis is not stated.
Growth
£89 a month billed annually
Up to 5,000 guests and 2,000 emails. Tax basis is not stated.
Multi-Site
£149 a month billed annually
Up to 15,000 guests and 5,000 emails. Tax basis is not stated.
Common questions
Choosing between Margovy and CaptiFi
These answers use public evidence reviewed on 6 September 2026.
Is Margovy cheaper than CaptiFi?
Margovy Grow starts at £29 a month including VAT for a small venue. CaptiFi Essentials is listed at £49 a month billed annually, with its tax basis unstated.
Does Margovy limit guest numbers?
Margovy does not publish a guest or contact cap. CaptiFi publishes monthly guest limits by tier.
Does Margovy have campaigns and segments?
Saved customer segments are live on Max. One-off email campaigns and SMS are still planned and are not live. CaptiFi lists segmentation, email marketing and prepaid SMS on Growth.
Vendor claims have not been independently tested. Unknown means the reviewed public sources did not answer the question.